Tool 2.5: Gather Additional Detail with the AI-Generated "Problem Brief Report"

Use Blueprinter's AI functionality to uncover additional detail using the "Problem Brief Report"

Why do we use the Problem Brief?

When we interview customers, there's often not enough time to get all of the detail about a problem that we'd like to obtain. Thankfully, the AI-generated Problem Brief Report provides this depth. 

You might use this prior to actual Discovery Interviews to better understand the depth of issues that you might hear, allowing you to be better prepared for probing. Likewise, use this after your Discovery Interviews to fill in the blanks that your customer didn't mention, or perhaps didn't even know.

How do we generate a Problem Brief?

Step 1: Select "Download Problem Brief"

Begin by opening a sticky note within the Discovery Noteboard, and select "Download Problem Brief."

Step 2: Provide inputs.

Select each of the following parameters:

Our product/offering type: The product in question will ground your analysis in your particular solution.

Customer business type: Your customer business type provides critical context. 

Customer job function: Your customer's role, identity, or persona. This is the role of the person you'd like to "interview" with AI.

Customer job-to-be-done: Your customer's goal, objective, or problem to be solved. This is the topic you'd like to query AI about. It's best when written as a job statement, meaning it should begin with a verb. It should ALWAYS begin with a VERB. Gerund versions of verbs should be fine as well.

Step 3: Select "Generate Problem Brief Report"

The accompanying Problem Brief provides a General Summary and additional details for review as a PDF report.