9. How to sponsor a Blueprinting project team (www.BlueprintingSponsor.com)

Congratulations! You are sponsoring a project team that is using the New Product Blueprinting methodology. We know you want them to succeed because...

1. They'll deliver a precise, prioritized list of market needs so you can develop a product you know customers will love.

2. These team members will learn skills they can apply to ALL new product projects after this one.

Best of all, this won't take much time on your part: You've got lots of other things on your plate, right? BUT... there are a few high leverage activities you can accomplish in less that an hour per month that can make the difference between success and failure. 

1. Make sure YOU are up to speed. Check out this 2-minute video: www.NPBforGrowth.com, and sign up for these 2 -minute videos (one/day or one/week) at www.B2BGrowth.video. 

2: Set a report-out date: Focus the team by setting a target date they'll present their Market Satisfaction Gap chart to you. Put a date on the calendar with your team leader--usually in 3-6 months. While you're at it, schedule monthly 30-minute updates with just the team leader.

3. Interview support: If your team gets bogged down, it will likely be they're struggling to schedule customer interviews. You can help in two ways:

• Ask your sales leader to make setting up customer interviews a high priority for the sales team.

• The team leader may ask you to authorize $3-5K to schedule interviews with an expert network... either one you already subscribe to or the BluePros network.

4. Shelter the team: Your team members were already busy before this project, right? Look for ways to take other tasks off their plates. And shelter them from job changes, new initiatives, travel restrictions. "Clear the path" for them so they can succeed!

In all of the above, you have a strong ally: The AIM Coach working with your team step-by-step. If you have questions, he or she will be eager to meet with you.