Step 1

VIDEO: Tool 1.2 - Part 2: How to use the Market Size Estimator

The Market Size Estimator is a component of the Research Sheet within Tool 1.2. It is used to create an estimate of a market's revenues.

The Market Size Estimator provides a template to produce an estimate of a market's revenues. You will need a starting point, and a series of conversion factors, which ultimately will produce a revenue estimate. This is a component of the Research Sheet within Tool 1.2. If you have not done so, you should first watch the overview video for Tool 1.2, Record Secondary Market Research, before viewing this one.

Video 1.12.3 Use the Market Size Estimator.intro.outro