2. Using the website, www.blueprintingforsales.com

This is the first way to help your sales colleagues understand Blueprinting interviews.

If your sales colleague didn’t receive full New Product Blueprinting training, your first step is to send him or her the link to www.blueprintingforsales.com. (You can also find this link at www.blueprintingcenter.com > BlueTools > Schedule Discovery Interviews.) This website answers the key questions sales professionals have:

• What does a Blueprinting Discovery interview look like?
• How do I answer questions customers have about these interviews?
• Is this interview going to hurt—or help—my customer relationship?
• How do I prepare myself for a Discovery interview?
• How do I ask my customer for a Discovery interview?

This site includes a 30+ minute video explaining Discovery interviews. But a word of caution: Your sales colleagues are busy, and there’s a good chance they won’t spend the time you’d like on this site. You’ll get better results if you schedule a phone call later to “see if they had any questions” after going through this website.

This website has some free materials for your sales colleague that you received during your training, e.g. the Discovery Interview Quick Start Card and the Discovery Interview Agenda Template. Feel free to provide this website to anyone in your company… not just sales professionals.

In the next BlueHelp article, More ways to prepare sales colleagues for interviews, you'll see several more ways to familiarize your sales colleagues with Blueprinting interviews.

Keywords: Blueprinting for sales, Blueprinting website for sales people, sales rep, sales colleague, sales professional, seller, selling during interviews, observer role