4. BlueHelp Page of Blueprinting Center

What does the BlueHelp button do?

When you click the BlueHelp button in the Blueprinting Center (www.blueprintingcenter.com) you'll access hundreds of in-depth articles for conducting every aspect of Blueprinting. Your first-year subscription to the Blueprinting Center also includes lifetime, no-cost access to BlueHelp... so you'll always have this to continue your mastery of B2B customer insight.

There's a powerful search engine at the top... and you'll probably find this to be the easiest way to search for help. If you don't find what you're looking for, click the "Contact for Support" link in the upper-right.

But also consider systematically reviewing each of the six Blueprinting categories. There's no better way to build your B2B front-end-of-innovation knowledge and skills. And... this will help your prepare for your certification exams. Go to the following BlueHelp categories to study for each of these exams:

Blueprinting Practitioner Certification:

• Exam 1: Market Segmentation
• Exam 2: Discovery Interviews (the "preparing-for-interviews" articles)
• Exam 3: Discovery Interviews (the "conducting-interviews" articles)
• Exam 4: Preference Interviews

Blue Belt Certification (with more advanced questions):

• Exam 1: Market Segmentation
• Exam 2: Discovery Interviews (the "preparing-for-interviews" articles)
• Exam 3: Discovery Interviews (the "conducting-interviews" articles)
• Exam 4: Preference Interviews
• Exam 5: Blueprinter Software
• Exam 6: Blueprinting Methodology
• Exam 7: Rest of Blueprinting (Steps 4-7)

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