Step 4

How do I execute Blueprinter Steps 4-7?

Blueprinter Steps 4-7 are completed within an Excel Tool, Blueprinter-Business Case, that is launched within Blueprinter Tool 3.7, Create Market Case.

Blueprinter Steps 4-7 are completed within an Excel Tool called "Blueprinter-Business Case." From there, you can do Side-by-Side Testing, Product Objectives. Brainstorming, and finally, create the Business Case. 

How do I Launch Blueprinter-Business Case?

First, go to Tool 3.7, "Create Market Case."  Fill out each section, from Section 1 "Project Scope" to Section 6 "Value Proposition."

 

When in Section 6, "Value Proposition," make sure that you select the Market View that you want. (Prior to this, you will want to analyze your data in Tool 3.6 "Analyze Preference Data" to determine which Market View to use)

Finally, select "Done":

 From there, you can launch "Blueprinter-Business" case to execute Steps 4-7: 

#Excel-based Blueprinter, #Business Case